EP05 How Somer Design grew their agency by specialising

In this episode of The Creative Business Podcast I talk to agency owner, Caroline Somer. Caroline has made a big shift in the way she runs her creative business. Listen in to find out how she's grown her business through specialising.

Following on...

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EP04 From generalist to specialist with Philip Morgan

In this episode of The Creative Business Podcast I talk to positioning expert, Philip Morgan. Philip is author of 'The Positioning Manual for Technical Firms' and talks to me about how you can make the move from generalist to specialist. 

It's generally...

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